AJ Wilcox

Location:

United States

Languages:

English

Years of experience:

11

Growth Services
Lead Generation
LinkedIn Certified Marketing Expert
Ad Strategy & Management

Services

Founder & CEO of B2Linked | LinkedIn Ads Fanatic | Host of The LinkedIn Ads Show | Certified LinkedIn Partner Agency | B2B Demand Generation Leader

Expertise
LinkedIn Advertising Mastery: AJ is one of the world’s most recognized specialists in LinkedIn Ads performance, strategy, and scaling. As the Founder & CEO of B2Linked, he leads the only agency officially certified as a LinkedIn Partner that focuses exclusively on LinkedIn Ads.
B2B Demand Generation: Over $150M in managed LinkedIn ad spend across SaaS, enterprise, higher education, and recruiting sectors. AJ’s team has managed campaigns for 5 of LinkedIn’s top 10 highest-spending accounts, consistently improving ROI while reducing acquisition costs.
Training & Consulting Leadership: A trusted advisor to global B2B marketing teams, AJ provides training, consulting, and campaign management that turns LinkedIn into a scalable revenue engine.
Industry Thought Leadership: Host of The LinkedIn Ads Show podcast and speaker at over 80+ global marketing conferences, including Social Media Marketing World, Inbound, HeroConf, and SMX. Regular guest on 200+ industry podcasts and marketing panels.

Highlights

  • Founder of B2Linked, the world’s only agency solely dedicated to LinkedIn Ads management and consulting.
  • $150M+ in managed ad spend across top-tier global clients.
  • Certified LinkedIn Marketing Partner and trusted advisor to major B2B brands.
  • Featured speaker at 80+ international events and 200+ podcasts on LinkedIn advertising and B2B growth.
  • Expert in LinkedIn Ads strategy, scaling efficiency, and cost optimization.
  • Known for his data-driven, ROI-first philosophy — “LinkedIn Ads should perform like an investment, not a cost.”

‍

Biography

AJ Wilcox is the Founder and CEO of B2Linked, the only LinkedIn Partner agency that focuses exclusively on LinkedIn Ads. With over $150 million in managed ad spend and a client roster that includes five of LinkedIn’s top advertisers, AJ has become a global authority on LinkedIn advertising strategy, demand generation, and ad performance optimization. He’s also the host of The LinkedIn Ads Show and a sought-after speaker at the world’s top marketing conferences. AJ’s approach blends deep platform expertise with an obsession for measurable growth and cost efficiency.

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